Hey readers,
The 1p challenge is a simple, low‑pressure savings game that quietly turns pennies into hundreds of pounds over a year.
It is popular because it feels achievable even if you are living paycheque to paycheque, and it gently builds a savings habit without big sacrifices.
What the 1p challenge actually is.
At its core, the 1p challenge is a 365‑day savings challenge where you increase the amount you save by just 1p every day.
It is designed to feel almost too easy at the start and only becomes slightly more noticeable towards the end of the year.
* On day 1, you save 1p.
* On day 2, you save 2p.
* On day 3, you save 3p, and so on, right up to day 365, when you save £3.65.
* If you complete the full year, you will have put aside £667.95 (around £700 once interest or roundings are considered).
Because the amounts stay tiny, most people barely notice the money leaving their purse, jar, or bank account, but the total at the end feels impressively chunk of money.
How to do the 1p challenge (step by step).
You can run the 1p challenge with physical coins, a banking app, or a mix of both.
The key is consistency, not perfection.
Choose your method.
* Cash version: Use a jar, piggy bank or sealed tin and drop in the right amount each day.
* Digital version: Set up a standing order, use a savings pot, or an app feature that automates the daily amounts for you.
Decide on your start date.
* Traditionally, people start on 1 January and follow the calendar, but you can begin on any date and just run it for 365 days from there.
* If you join late, you can catch up by depositing the total of the days you have missed (for example, starting on 5 January means putting in 15p on day one, then carrying on with 6p the next day).
Track your progress.
* Printable tick‑off charts, colouring sheets, or phone notes work really well for keeping the challenge visible and satisfying.
* Many banking apps now offer built‑in 1p challenge tools or pots with daily transfers, often with a little progress tracker.
Keep it flexible.
* If daily transfers feel like too much hassle, you can pay the exact amounts weekly or even monthly instead, as long as totals match.
* Some people pay a flat monthly amount instead about £55.67 a month will also get you to £667.95 over the year.
Variations and ways to tweak it.
The beauty of the 1p challenge is how easily you can customise it to your budget, personality, and goals.
You are not stuck with the classic format if it does not quite fit your life.
Reverse 1p challenge.
* Start with £3.65 on day 1 and work your way backwards to 1p on day 365.
* This works well if you are feeling flush at the start of the year (for example, after Christmas overtime) and want the challenge to feel easier as the year goes on.
Double or 4x challenge.
* Some banking apps encourage “2x” or “4x” versions, where you simply double or quadruple the daily amount (so day 1 is 2p or 4p rather than 1p).
*At 2x, you end the year with £1,334.90; at 4x you finish with £2,671.80, excluding any interest.
Family or kids’ challenges.
* Turn it into a family game: let kids cross off the chart, decorate the jar, or choose a joint goal like a day out or a new gadget.
* For children, you can shorten the timeframe (for example, 100 days) or cap the maximum daily amount to keep it fun and affordable.
Alternative timelines.
* If January is financially tight, you can start your year in spring or around your own pay cycle and simply run it for 12 months from that date.
* Some people run a shorter, intense version (for example, 1p up to 100 days, then restart) as a rolling mini challenge.
Why the 1p challenge works so well.
This challenge is less about the pennies and more about the psychology of saving.
It works because it feels easy, visible, and oddly satisfying.
* It makes saving feel painless.
* Starting with 1p feels almost laughably small, which lowers resistance and helps you actually begin.
* The amounts only rise by a penny a day, so you are easing yourself into slightly higher savings without any single day feeling extreme.
* It builds a daily habit.
* Because you are doing something every day, you are training yourself to think about saving regularly rather than only when there is a crisis.
* That habit often spills into other areas, cutting small costs, rounding up purchases, or finally opening a proper savings account.
* You see real progress.
* Watching a jar fill up, or a pot balance grow, is motivating, especially when you first cross big milestones like £50, £100, or £500.
* Knowing you are on track for a specific total of £667.95, or more if you tweak it, gives you a clear, tangible target to aim for.
Tips to stay motivated and actually finish.
As with any year‑long challenge, enthusiasm can wobble around busy weeks, holidays, or unexpected expenses.
A few small strategies can massively increase your chances of getting to that final £3.65 day.
* Give your savings a purpose.
* Decide in advance what this money is for: Christmas 2026, a weekend away, an emergency fund, debt overpayments, or a big treat you usually talk yourself out of.
* Having a clear why makes it much easier to keep going when you are tempted to skip days.
* Automate where you can.
* If your bank offers daily auto‑transfers or a dedicated 1p challenge feature, use it. Reducing friction is half the battle.
* Even a simple standing order that moves a weekly or monthly equivalent amount into a dedicated pot can keep you consistent with less mental effort.
* Make catch‑ups normal, not a failure.
* Life happens: if you forget for a few days, just add up the missed amounts and pay them in when you can, then carry on.
* Treat it like missing a workout, annoying, but not a reason to quit the whole challenge.
* Keep it visible and fun.
* Put your chart or jar somewhere you see every day, near the kettle, on the fridge, or by your desk.
* Share your progress on social media or with friends doing it too; the mini community around the 1p challenge each year is surprisingly encouraging.
Cheers for reading X






