Hey readers,
Easter Sunday 2025 in the UK falls on April 20th, and as the spring season blooms, so does the excitement for one of the nation’s sweetest traditions: Easter eggs.
Whether you’re hunting for the perfect gift, a treat for yourself, or something to share with the family, 2025 promises an egg-straordinary array of options.
I’ve scoured the latest trends, taste tests, and innovations to guide you to the best Easter eggs in the UK for 2025.
Let’s dive into the chocolatey goodness!
A tradition worth celebrating
Easter eggs have been a staple of British culture for centuries, evolving from painted hen’s eggs symbolising renewal to the chocolate confections we know today.
The Victorians started the trend with companies like J.S. Fry & Sons and Cadbury crafting edible eggs in the late 19th century.
Fast forward to 2025, and the UK’s love affair with Easter eggs is stronger than ever, blending nostalgia with cutting-edge creativity.
This year, expect everything from classic milk chocolate shells to vegan delights and showstopping luxury designs.
Supermarket Stars: Affordable and Delicious.
Supermarkets remain the go-to for many Easter egg hunters, offering quality and value in equal measure.
Based on early 2025 taste tests and consumer buzz, here are some standout picks:
1. ASDA Exceptional Caramel, Pretzel & Honeycomb Milk Chocolate Egg (£9.82).
This milk chocolate egg, studded with salty pretzels and a sweet honeycomb, is a texture lover’s dream.
It’s affordable, widely available, and proves that innovation doesn’t have to break the bank.
Pair it with a cuppa for the perfect Easter treat.
2. Waitrose No.1 Dark Chocolate and Nut Flat Florentine Egg (£12).
It’s a grown-up option that balances indulgence with elegance, earning high marks for its unique shape and complex flavours.
3. M&S Collection Extra Thick Pistachio & Milk Chocolate Egg (£20).
Pistachio is having a moment in 2025, and M&S delivers with this hefty 485g egg.
A thick milk chocolate shell encases a smooth pistachio truffle layer, topped with crunchy roasted nuts.
It’s a premium supermarket pick that rivals boutique offerings.
4. Tesco Finest Cote D’Ivoire 48% Dark Milk Chocolate Egg (£12).
Rainforest Alliance-certified and silky smooth, this egg bridges the gap between creamy milk and bold dark chocolate.
Testers rave about its decadent texture, making it a standout for those who want quality without fuss.
Luxury Eggs: Indulgence Elevated.
If you’re looking to splurge or impress, the UK’s luxury chocolatiers are pulling out all the stops for 2025.
These eggs are as much art as they are edible, perfect for gifting or savouring slowly.
5. Hotel Chocolat Extra Thick Easter Egg – Fruity Caramel (£29.95).
Packed with truffles, pralines, and caramels, it’s a feast for the senses. The lavish shell and premium fillings make it worth every penny.
6. Fortnum & Mason Milk Chocolate Easter Egg with Praline Eggs (£35).
Inside, you’ll find six hollowed-out hen’s eggs filled with praline milk chocolate a quirky, luxurious twist on tradition.
7. Melt Chocolates Stripey Egg – Hazelnut & Popcorn (£39.99).
It’s a visual and culinary masterpiece, ideal for those who love a bit of flair.
8. Rococo Chocolate Sea Salt Milk Chocolate Egg (£49).
Tucked inside are gooey sea salt caramels, offering a perfect sweet-salty harmony.
It’s ethically sourced and palm oil-free, adding a feel-good factor to the indulgence.
Vegan and Free-From Favourites.
With plant-based diets on the rise, 2025 sees an impressive lineup of vegan and free-from Easter eggs that don’t compromise on taste or texture.
9. Montezuma’s Beehive Yourself Honeycomb Dark Chocolate Egg (£15).
Montezuma’s vegan range is a hit for its bold flavours and sustainable ethos.
10. Cutter & Squidge Vegan Cookies & Cream Egg (£37.99).
Dairy-free and egg-free, this plant-based beauty features creamy chocolate with chocolate vermicelli edges, plus vegan caramel ganache-filled mini eggs and Oreo crumbles.
It’s a decadent option for vegans and non-vegans alike.
11. Morrisons The Best Caramel Flavour Choc Easter Egg with Anglesey Sea Salt Truffles (£7.50).
It’s proof that free-from can be both delicious and accessible.
Kids’ Delights: Fun and Flavourful.
Easter wouldn’t be complete without eggs for the little ones.
These 2025 picks combine playful designs with crowd-pleasing chocolate.
12. Lindt Gold Bunny Milk Chocolate Egg with 9 Mini Bunnies (£10).
The iconic Lindt Gold Bunny gets an upgrade with a milk chocolate egg and nine mini bunnies.
Smooth, creamy, and irresistible, it’s a timeless treat for kids (and adults who refuse to grow up).
13. Cadbury Mini Eggs Chocolate Easter Egg (£5).
A seasonal staple, this hollow milk chocolate egg comes with a bag of those addictive, crunchy Mini Eggs.
It’s simple, affordable, and guaranteed to please the whole family.
14. Thorntons Milk Chocolate Unicorn Egg (£4.50).
With a whimsical white chocolate unicorn decoration atop a milk chocolate shell, this egg is a hit with kids who love a bit of magic with their chocolate.
Trends to Watch in 2025.
This year, Easter eggs are reflecting broader food trends. Sustainability is key, with brands like Tony’s Chocolonely and Chococo emphasizing fair trade and plastic-free packaging.
Flavours like pistachio, salted caramel, and blonde chocolate dominate, while innovative textures such as pretzels, biscuit crumbs, and honeycomb add excitement.
Flat eggs and “loaded” eggs stuffed with extras are also gaining traction, offering a modern twist on the classic shape.
Where to Buy and When to Shop.
Most of these eggs are available now at supermarkets like ASDA, Waitrose, M&S, and Tesco, or online via Ocado and the chocolatiers’ websites (e.g., hotelchocolat.com, fortnumandmason.com).
Luxury options often sell out fast, so snag them early especially with Easter Sunday approaching on April 20th.
Supermarket deals kick in around mid-March, with Clubcard or loyalty discounts making favourites like Tesco’s Finest egg even sweeter.
Whether your own to the budget-friendly brilliance of ASDA’s pretzel-packed egg, the opulence of Fortnum’s praline-filled creation, or the plant-based perfection of Montezuma’s honeycomb delight, 2025’s Easter eggs cater to every taste and budget.
Today, April 6th, 2025, we’re just two weeks out from the big day plenty of time to stock up and savor the season.
So, grab your favourites, hide a few for the kids (or yourself), and let the chocolate festivities begin. Which egg will you crack open first?
Happy Easter 🐰🐣
Cheers for reading x
No comments